NBAA offers a variety of media and marketing resources for exhibitors to make sure their messages reach show attendees and members of the industry press.


NBAA Press Headquarters

  • NBAA-BACE press headquarters opens on Press Day, Monday, Oct. 11, 2021, at 8 a.m., one day before NBAA-BACE officially opens.
  • The NBAA-BACE press headquarters is open to credentialed members of the press and provides a working area for them to report on NBAA-BACE.
  • Use of the press headquarters, including all beverages and food, is reserved for registered and credentialed members of the press only.

Press Kits

  • NBAA provides shelf space in the NBAA press headquarters for exhibitors’ press materials on a first-come, first-served basis.
  • Exhibitors are responsible for the shipment of their press materials, as well maintaining the appearance of their materials.
  • Press materials should not be shipped directly to the NBAA press headquarters; instead, exhibitors are asked to hand deliver them to the press headquarters.
  • Press materials may be placed on the shelves any time starting on Monday, Oct. 11.
  • Exhibitors are reminded to remove any press materials by Thursday, Oct. 14 at 3:00 p.m.; anything remaining after that time will be discarded.

Press Conferences

  • Timing: Press conferences will be held on Monday, Oct. 11 and Tuesday, Oct. 12.
  • Press conference rooms will be in close proximity to the NBAA press headquarters at the Las Vegas Convention Center.
  • Press conferences are scheduled in 45-minute time slots with 15 minutes prior to set-up the room and 15 minutes after to strike and clean up.
  • Standard or Premium Room Options: Exhibitors have the option to reserve a standard press room for $1,000 per reservation or a premium room for $1,750 per reservation.
  • A schedule of press conferences will be posted on the NBAA-BACE website and a final schedule will be posted in the NBAA press headquarters.
  • Exhibitors also may schedule press events at their booths or at other locations, although we encourage use of official NBAA press facilities whenever possible to avoid conflicting events.
  • Please alert NBAA as to where and when your press conferences will be held so that we can provide proper notice to members of the press and attendees.
  • Press conference fees are charged upon receipt of the Press Conference Room Reservation Form submission.
  • All accounts must be paid in full in order to schedule and maintain your press conference reservation.
  • Once a press conference is scheduled, no refunds will be issued for cancellations.

Review the 20121 NBAA-BACE Press Conference Schedule.


MARKETING & BRANDING OPPORTUNITIES

Company Profile

Be sure to complete your company profile online and select your buyers’ guide categories so that your company information is up to date when attendees do searches in the online exhibitor directory or the mobile app. Company profiles, which are permitted to a maximum of 200 words, are included in the online exhibitor directory Each exhibitor can also select a maximum of 10 buyers guide categories.


Upload your company logo to your company profile so that it shows in your profile and on the floor plan to give your company increased visibility to the 20,000+ attendees at NBAA-BACE.


Send Invitations to Your Customers & Prospects

NBAA provides invitations in the Marketing Toolkit located in the Exhibitor Dashboard for you to send to your prospects and guests to invite them to see you at NBAA-BACE.


Email Signature

Share this 2021 NBAA-BACE banner with your colleagues and include it in your email signature to let your customers know you’ll be at the show.

Email Signature Banner Ad
Customizable    |    Generic

Download the 2021 NBAA-BACE logo found in the Marketing Toolkit located in the Exhibitor Dashboard to use in your email signature, along with your booth number, to ensure attendees know where to find you in Las Vegas.


Social Media

Use the hashtag #NBAA2021 when talking about the event on social media. Follow the official @NBAA Twitter and NBAAphotos Instagram accounts.


Press Roster

An up-to-date listing of all registered members of the media can be found in your registration portal. Use this list to share your company’s news or to promote your press event in Las Vegas.


Mobile App

Download the NBAA Events mobile app, then use it to reach out to attendees. Invite them to your booth or send them company information.

You may also purchase an ad in the mobile app to ensure attendees see your message in real-time. Reach out to sponsorships@nbaa.org to learn more.


Publication Bins

As a service to exhibitors and publishers of trade magazines, NBAA-BACE offers an area of bins in the exhibit hall to display publications.

NBAA-BACE provides an attendant to receive shipments, and to stock and maintain the publication bins.

Exhibitors and publishers may purchase bins at a cost of $775 per bin.

Please note the following:

  • Publication bins will be available for periodical publications only and will be assigned in alphabetical order by title.
  • Advertising materials, including promotional brochures and pamphlets, are not permitted in the publication bins and will be discarded by NBAA-BACE with no refunds.
  • All materials/publications placed into unassigned bins by publishers or exhibitors will be destroyed.
  • All companies must submit a sample of their publication to NBAA’s Courtney Easton at ceaston@nbaa.org for review before bins are reserved.
  • Shipping information will be provided once payment has been received.

Publication Bins Reservation Request Form


Sponsorships Opportunities

Contact: Please direct inquiries to sponsorships@nbaa.org.

NBAA offers its exhibiting members exclusive sponsorship opportunities at the NBAA Business Aviation Convention & Exhibition (NBAA-BACE), the world’s largest and most important business aviation event. NBAA’s convention is the perfect venue to promote your brand and gain access to thousands of business aviation professionals.

2021 NBAA Advertising Media Kit


Share Your News

Issue a press release, then email it to the show dailies in advance of the show or drop your press kits off in the NBAA-BACE press headquarters or stop by the show dailies offices to ensure that your news gets wide distribution.

And, post your press releases and marketing materials to your company profile online to ensure that people who search for you get a wealth of information about your company.


2021 NBAA-BACE Show Dailies

NBAA does not produce a show daily; however, three NBAA-authorized convention dailies – Show News (digital only), NBAA Convention News and Flight Evening News – are published daily at NBAA-BACE. Your company may submit information to the daily show publications, which are especially appreciative of advance news because of tight scheduling during NBAA-BACE.

These three publications are the only officially authorized show dailies at NBAA-BACE. Please be alert to other publications, including Aviation Business Daily, that claim to be official, daily publications at NBAA-BACE and that are not approved by NBAA to be on site.

Please contact NBAA’s Courtney Easton at ceaston@nbaa.org if you have questions before purchasing advertising from a show daily that does not appear below.

For editorial and advertising information, please contact the publishers below.

Aviation International News (AIN)

Publisher of NBAA Convention News and AINtv

News Editor: Chad Trautvetter
Email: ctrautvetter@ainonline.com
Tel: 201-345-0084

Advertising Contact: Nancy O’Brien
Email: nobrien@ainonline.com
Tel: 530-241-3534

AINalerts

Editorial Contact: Chad Trautvetter
Email: ctrautvetter@ainonline.com
Tel: 201-345-0084

Advertising Contact: Nancy O’Brien
Email: nobrien@ainonline.com
Tel: 530-241-3534

NBAA Convention News

Editorial Contact: Chad Trautvetter
Email: ctrautvetter@ainonline.com
Tel: 201-345-0084

Advertising Contact: Nancy O’Brien
Email: nobrien@ainonline.com
Tel: 530-241-3534

AINtv

Editorial Contact: Chad Trautvetter
Email: ctrautvetter@ainonline.com
Tel: 201-345-0084

Business & Commercial Aviation (BCA)

Publisher of BCA ShowNews

605 Third Avenue, 21st Floor
New York, NY 10158

Editorial Contact: Lee Ann Shay
Editor-in-Chief
Email: leeann.shay@aviationweek.com
Tel: 312-635-9145

Advertising Contact: Elizabeth Zlitni
Publisher and Sr. Director of New Business Development
Email: elizabeth.zlitni@aviationweek.com
Tel: 212-600-3713
Cell: 913-904-6230

ShowNews (Digital Only)

605 Third Avenue, 21st Floor
New York, NY 10158

Editorial Contact: Thierry Dubois
Editor-in-Chief
Email: thierry.dubois@aviationweek.com
Tel: +33 6 17 98 18 45

Advertising Contact: Elizabeth Zlitni
Publisher and Sr. Director of New Business Development
Email: elizabeth.zlitni@aviationweek.com
Tel: 212-600-3713
Cell: 913-904-6230

Flight Evening News

Publisher of FlightGlobal and Flight International

1st Floor, Chancery House,
St. Nicholas Way, Sutton
Surrey SM1 1JB

FlightGlobal

1st Floor, Chancery House,
St. Nicholas Way, Sutton
Surrey SM1 1JB

Editorial Contact: Murdo Morrison
Email: murdo.morrison@flightglobal.com
Tel: +44(0) 20 8912 8389

Advertising Contact: Rob Hancock
Email: robert.hancock@flightglobal.com
Tel: 703-795-5155

Flight International

Editorial Contact: Murdo Morrison
Email: murdo.morrison@flightglobal.com
Tel: +44 (0) 208 652 4395

Advertising Contact: Rob Hancock
Email: robert.hancock@flightglobal.com
Tel: 703-795-5155

NBAA Press Inquiries

Dan Hubbard, NBAA
Email: dhubbard@nbaa.org
Tel: (202) 783-9360

Press Conferences & Press Headquarters Inquiries

Sarah Kurusz
Email: skurusz@nbaa.org
Tel: (202) 783-9289

Any person who attends an NBAA convention, conference, seminar or other program grants permission to NBAA, its employees and agents (collectively "NBAA") to record his or her visual/audio images, including, but not limited to, photographs, digital images, voices, sound or video recordings, audio clips, or accompanying written descriptions, and, without notifying such person, to use his or her name and such images for any purpose of NBAA, including advertisements for NBAA and its programs.