The NBAA Website Retargeting Program, offered through a partnership with MultiView, helps organizations make the most of their ad spending by retargeting industry professionals after they’ve clicked away from the NBAA website, keeping advertisers’ brands top of mind and helping them consistently connect with potential customers across their buying journey.
Thousands of business aviation professionals visit NBAA’s website every day for the latest industry news and information. These key purchasing decision-makers also look to NBAA as a credible resource for finding the products and services they need to run their flight operations.
MultiView’s programmatic technology enables a limited number of advertisers to show their messages to visitors on their favorite sites after they leave nbaa.org. This service helps advertisers increase their reach and lets buyers better connect with suppliers. Using deep insights gathered from thousands of campaigns, MultiView will also help advertisers develop branded messaging to serve NBAA members, no matter where the web takes them.
NBAA has also partnered with MultiView to offer members access to the latest in programmatic advertising strategies. With 18 years of experience in B2B digital marketing, MultiView understands organizations’ challenges and has developed a suite of customizable marketing services.
Successful digital campaigns employ a combination of strategies and tactics. But many companies simply don’t have the resources to effectively manage a multi-pronged digital campaign. NBAA’s Member Marketing Services program can help.
Member Benefits
Application for NBAA’s Sustainable Flight Department Accreditation Program Opening in February
More than 20 business aviation leaders have already shown their commitment to sustainability by earning their Sustainable Flight Department Accreditation. This program provides a framework to achieve sustainability while recognizing those efforts. Accreditations can be earned in four categories: flight, operations, ground support and infrastructure. Find out if your company is eligible and start gathering your documentation now. Accreditation recipients will be recognized in person at the 2024 NBAA Business Aviation Convention & Exhibition.
nbaa.org/sustainability
NBAA Discounts Mitigate Higher UPS, FedEx Rates
Get ready for a hit to your shipping budget in 2024 as FedEx and UPS plan to bump up their rates by an average of 5.9%. But don’t be fooled by that number alone. Thanks to various fees and other adjustments, your actual shipping costs will likely rise even higher. The silver lining? NBAA members can act now to offset the upcoming cost increases. Enroll today for member-exclusive FedEx discounts of up to 45%. For a deep dive into the FedEx and UPS rate changes for 2024, check out the complete report from our trusted benefit provider PartnerShip at nbaa.org/shipping.
Professional Development
NBAA will offer a variety of Professional Development Program (PDP) courses in conjunction with the NBAA Leadership Conference and the 2024 NBAA Schedulers & Dispatchers Conference.
Also, for the first time, NBAA will be hosting a PDP course – “Leadership Excellence for Business Aviation” – at Western Michigan University, College of Aviation on March 15, in Battle Creek, MI. Through case studies, discussions and sharing of best practices, this one-day course will examine what it means to be an industry leader. nbaa.org/pdp/excellence
Review some of the upcoming NBAA PDP courses:
Leading With a Vision
This course will teach attendees how to lead and inspire coworkers by creating a personal leadership vision. Attendees will practice the communication skills and learn how to live, work and lead in alignment with core values. nbaa.org/pdp/vision
Essentials in Scheduling and Dispatch for Business Aviation
This two-day course will cover topics related to regulations, advanced planning, pre-flight requirements, weather and in-person support considerations for aircraft dispatchers supporting operations around the globe. nbaa.org/pdp/sched
Dynamics of Empowered Leadership
This course will cover the influence behavioral and communication styles have on team interactions and operational safety. Attendees will learn a variety of methods to motivate and mentor. Real-world examples and applications will be discussed.
nbaa.org/pdp/empowered
New Certified Aviation Managers
More than 800 business aviation professionals from all segments of the industry have earned the Certified Aviation Manager (CAM) credential. The CAMs listed below are among the latest to join this elite group.
- John Benisek, CAM
Pilot
Eagle Aircraft & Transportation Management, Inc. - John Benisek, CAM
Pilot
Eagle Aircraft & Transportation Management, Inc. - Robert Decker, CAM
Captain
Executive Jet Management - Mike Fritzler, CAM
Director of Aviation
The Stephens Group, LLC - Stephen Gugala, CAM
Maintenance Manager
JMT - Stefan Johansson, CAM
Director of Flight Operations
Honda Aircraft Company - Christopher Metcalf, CAM
Avionics Technician - Joshua R. Owen, CAM
Captain
Jack Henry & Associates, Inc. - Denis Portier, CAM
Crew & Aircraft Manager
ACI Jet - Todd Steffen, CAM
Captain
SC Johnson - Samuel Taylor, CAM
Aviation Manager, Chief Pilot
Nebraska Public Power District - David Utley, CAM
Maintenance Supervisor
October Holdings, LLC - Michael Vollmer, CAM
Pilot
Events Calendar
January
Jan. 31
Miami-Opa locka Regional Forum | Opa-locka, FL
February
Feb. 5-7
2024 NBAA Leadership Conference | Palm Springs, CA
March
March 12-14
2024 NBAA Schedulers & Dispatchers Conference (SDC2024) | Fort Worth, TX
March 26-28
2024 NBAA International Operators Conference (IOC2024) | Orlando, FL
April
Apr. 30-May 2
2024 NBAA Maintenance Conference | Portland, OR
May
May 15
2024 NBAA Business Aviation Taxes Seminar | Dallas, TX
May 28-30
2024 European Business Aviation Convention & Exhibition (EBACE2024) | Geneva
International Business Aviation Council Ltd.